{"id":7820,"date":"2024-01-17T11:00:40","date_gmt":"2024-01-17T11:00:40","guid":{"rendered":"https:\/\/www.turbocrowd.it\/?p=7820"},"modified":"2025-05-30T14:55:32","modified_gmt":"2025-05-30T14:55:32","slug":"reward-crowdfunding-platforms","status":"publish","type":"post","link":"https:\/\/www.turbocrowd.it\/en\/reward-crowdfunding-platforms\/","title":{"rendered":"Reward crowdfunding platforms"},"content":{"rendered":"

Reward crowdfunding<\/strong> is a capital-raising model based on the promise of a reward: the company recognizes a prize (reward) to those who decide to support with a cash contribution the realization of a product (more rarely a service). The collection usually takes place on reward crowdfunding platforms<\/strong> that act as a conduit between the company and its supporters, but we will see that this is not the only possible way.<\/p>\n\n\n\n

To find out in detail how this funding tool works, read our in-depth article specifically on reward crowdfunding<\/a>. Let's now see which are the main reward crowdfunding platforms<\/strong> in Italy, how they work, what is their role.<\/p>\n\n\n\n

How a reward crowdfunding platform works<\/strong><\/h2>\n\n\n\n

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Reward crowdfunding platforms<\/strong> have low barriers to entry. No special documents or paperwork or specific financial requirements are required to launch such a campaign, as is the case with crowdfunding modes that fall under the category of \"crowdinvesting\" (lending and equity crowdfunding). In this case, we are not in the presence of an actual financial instrument, so virtually anyone can choose a platform and launch their reward crowdfunding campaign in a few clicks<\/strong>.<\/p>\n\n\n\n

Many platforms do not make a selection to determine which projects to publish among many proposals: they enable self-publication through different forms and wizards for each portal. Others, however, require the completion of a detailed application form to evaluate the proposal. <\/p>\n\n\n\n

Upstream selection is often present in reward crowdfunding platforms<\/strong> that specialize in certain areas, for example, those that host only art projects, those focused on tech projects, etc.<\/p>\n\n\n\n

Even when there is no selection phase at entry, however, any campaigns that are inconsistent with the type of platform or concerning illegal or blatantly deceptive projects are removed.<\/p>\n\n\n\n

The platforms, then, have a support team for the companies launching the campaigns, available to give advice on managing campaign pages with all the information for potential supporters and marketing strategies and to solve any technical problems.<\/p>\n\n\n\n

But how do payouts take place?<\/p>\n\n\n\n

Reward crowdfunding platforms<\/strong> rely on external entities in charge, such as PayPal, Lemonway, Stripe, etc. to manage the flow of money from supporters. How the money is disbursed depends on the type of reward crowdfunding campaign chosen by the company and tends to involve a success fee retained by the platform as a service fee.<\/p>\n\n\n\n

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Want to learn more directly with our crowdfunding experts about the topic you are reading about?<\/strong><\/h2><\/div>\n\n\n\n

Turbo Crowd can reveal to you all the tricks of the crowdfunding trade, explain the capital-raising opportunities available to you, and provide you with practical support to carry out a successful crowdfunding campaign.<\/p><\/div>\n\n\n\n

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Book a FREE video call!<\/div><\/a><\/div><\/div>\n<\/div><\/div>\n\n\n\n
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Types of reward crowdfunding campaigns<\/strong><\/h2>\n\n\n\n

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There are platforms that impose a single mode of collection and others that allow a choice between the two main modes:<\/p>\n\n\n\n