{"id":9552,"date":"2025-01-30T11:37:39","date_gmt":"2025-01-30T11:37:39","guid":{"rendered":"https:\/\/www.turbocrowd.it\/?p=9552"},"modified":"2025-01-30T11:37:41","modified_gmt":"2025-01-30T11:37:41","slug":"equity-crowdfunding-ou-reward-crowdfunding","status":"publish","type":"post","link":"https:\/\/www.turbocrowd.it\/fr\/equity-crowdfunding-ou-reward-crowdfunding\/","title":{"rendered":"Equity crowdfunding vs reward crowdfunding : lequel choisir ?"},"content":{"rendered":"<div class=\"wp-block-uagb-table-of-contents uagb-toc__align-left uagb-toc__columns-1  uagb-block-cbe48de5\"\n\t\t\t\t\tdata-scroll= \"1\"\n\t\t\t\t\tdata-offset= \"30\"\n\t\t\t\t\tstyle=\"\"\n\t\t\t\t>\n\t\t\t\t<div class=\"uagb-toc__wrap\">\n\t\t\t\t\t\t<div class=\"uagb-toc__title\">\n\t\t\t\t\t\t\tTable des mati\u00e8res\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"uagb-toc__list-wrap\">\n\t\t\t\t\t\t<ol class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#equity-crowdfunding-come-funziona\" class=\"uagb-toc-link__trigger\">Financement participatif (equity crowdfunding) : comment \u00e7a marche<\/a><li class=\"uagb-toc__list\"><a href=\"#equity-crowdfunding-vantaggi-e-svantaggi\" class=\"uagb-toc-link__trigger\">Financement participatif (equity crowdfunding) : avantages et inconv\u00e9nients<\/a><li class=\"uagb-toc__list\"><a href=\"#reward-crowdfunding-come-funziona\" class=\"uagb-toc-link__trigger\">Le crowdfunding r\u00e9mun\u00e9r\u00e9 : comment \u00e7a marche ?<\/a><li class=\"uagb-toc__list\"><a href=\"#reward-crowdfunding-vantaggi-e-svantaggi\" class=\"uagb-toc-link__trigger\">Le crowdfunding r\u00e9mun\u00e9r\u00e9 : avantages et inconv\u00e9nients<\/a><li class=\"uagb-toc__list\"><a href=\"#il-confronto-equity-crowdfunding-vs-reward-crowdfunding\" class=\"uagb-toc-link__trigger\">La comparaison : equity crowdfunding vs reward crowdfunding<\/a><li class=\"uagb-toc__list\"><a href=\"#equity-o-reward-quale-scegliere\" class=\"uagb-toc-link__trigger\">\u00c9quit\u00e9 ou r\u00e9compense : que choisir ?<\/a><li class=\"uagb-toc__list\"><a href=\"#vuoi-approfondire-direttamente-con-i-nostri-esperti-di-crowdfunding-largomento-di-cui-stai-leggendo\" class=\"uagb-toc-link__trigger\">Vous souhaitez discuter directement avec nos experts en crowdfunding du sujet que vous lisez ?<\/a><li class=\"uagb-toc__list\"><a href=\"#hai-bisogno-di-supporto-perpreparare-una-campagna-di-crowdfunding-di-successo-e-cercare-potenziali-investitori-per-il-tuo-progetto\" class=\"uagb-toc-link__trigger\">Vous avez besoin d'aide pour pr\u00e9parer une campagne de crowdfunding r\u00e9ussie et rechercher des investisseurs potentiels pour votre projet ?<\/a><\/ol>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\n\n<p><\/p>\n\n\n\n<p class=\"translation-block\">Le choix de la mani\u00e8re de lever des capitaux est crucial pour les entreprises, car il peut affecter leur capacit\u00e9 \u00e0 cro\u00eetre et \u00e0 se d\u00e9velopper. Dans le domaine de la finance alternative, il existe \u00e0 la fois des propositions qui suivent la dynamique de la finance traditionnelle, comme l'equity crowdfunding, et des instruments qui suivent une dynamique plus commerciale que financi\u00e8re, comme le reward crowdfunding. Les deux peuvent \u00eatre des options valables pour la m\u00eame entreprise : comment choisir ? Dans cet article, nous proposons une comparaison <strong>equity crowdfunding vs reward crowdfunding <\/strong>pour fournir un <strong>guide pratique pour les entreprises <\/strong>qui envisagent d'utiliser le crowdfunding comme moyen de lever des capitaux, en les aidant \u00e0 choisir le mode le plus appropri\u00e9 \u00e0 leurs besoins et objectifs.<\/p>\n\n\n\n<p class=\"translation-block\">Le <strong>equity crowdfunding<\/strong> est une forme de crowdfunding qui permet aux entreprises de lever des capitaux en vendant des actions \u00e0 leurs investisseurs, qui re\u00e7oivent en retour une partie du capital social de l'entreprise. Le <strong>reward crowdfunding<\/strong>, quant \u00e0 lui, est une forme de crowdfunding qui consiste \u00e0 lever des capitaux en \u00e9change de r\u00e9compenses, c'est-\u00e0-dire de prix ou de gratifications, qui commencent par le produit lui-m\u00eame et \u00e9voluent ensuite vers un extra exclusif, de nature mat\u00e9rielle ou immat\u00e9rielle. Nous examinons les diff\u00e9rences, les avantages et les inconv\u00e9nients de ces deux m\u00e9thodes de collecte de capitaux, comme nous l'avons d\u00e9j\u00e0 fait dans le pass\u00e9 avec <a href=\"https:\/\/www.turbocrowd.it\/fr\/lequity-crowdfunding-ou-le-lending-crowdfunding\/\" target=\"_self\">equity and lending crowdfunding<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Financement participatif (equity crowdfunding) : comment \u00e7a marche<\/strong><\/h2>\n\n\n\n<p><\/p>\n\n\n\n<p class=\"translation-block\">Petit r\u00e9sum\u00e9 du <strong>fonctionnement de l'equity crowdfunding<\/strong> : c'est un mode de collecte de capitaux qui permet aux entreprises de lever des fonds par la <strong>vente d'actions<\/strong> dans le capital social de l'entreprise. Dans ce mod\u00e8le, les investisseurs deviennent des partenaires de l'entreprise, acqu\u00e9rant des droits de vote et la possibilit\u00e9 d'obtenir un rendement financier par le biais d'\u00e9ventuels dividendes ou d'une augmentation de la valeur de leurs actions au fil du temps. Une relation \u00e0 long terme s'\u00e9tablit ainsi entre l'entreprise et les investisseurs.<\/p>\n\n\n\n<p class=\"translation-block\">Le processus de cr\u00e9ation d'une campagne d'equity crowdfunding<\/strong> peut se r\u00e9sumer aux \u00e9tapes suivantes :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ouverture d'une augmentation de capital aupr\u00e8s d'un notaire public<\/li>\n\n\n\n<li class=\"translation-block\">Soumission du projet \u00e0 une plateforme pour subir la <a href=\"https:\/\/www.turbocrowd.it\/fr\/selection-dune-plateforme-de-crowdfunding\/\" target=\"_self\">s\u00e9lection<\/a>.<\/li>\n\n\n\n<li>D\u00e9finition de la quantit\u00e9 et des types de quotas et des droits de propri\u00e9t\u00e9 et d'administration connexes \u00e0 transf\u00e9rer<\/li>\n\n\n\n<li>Pr\u00e9paration et lancement de la campagne<\/li>\n\n\n\n<li>En cas de succ\u00e8s, enregistrement de la liste des nouveaux partenaires dans le visura de l'entreprise.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Financement participatif (equity crowdfunding) : avantages et inconv\u00e9nients<\/strong><\/h2>\n\n\n\n<p><\/p>\n\n\n\n<p class=\"translation-block\">Les <strong>avantages de l'equity crowdfunding<\/strong> pour les entreprises :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Capacit\u00e9 \u00e0 lever des capitaux importants sans s'endetter<\/li>\n\n\n\n<li>Acqu\u00e9rir des investisseurs qui sont \u00e9galement des clients et des t\u00e9moignages de l'entreprise<\/li>\n\n\n\n<li>Possibilit\u00e9s de valorisation de l'entreprise.<\/li>\n<\/ul>\n\n\n\n<p>Parmi les risques et les inconv\u00e9nients, il convient de mentionner :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"translation-block\">Dilution de la propri\u00e9t\u00e9 et n\u00e9cessit\u00e9 de g\u00e9rer judicieusement les nouveaux membres pour <a href=\"https:\/\/www.turbocrowd.it\/fr\/governance-equity-crowdfunding\/\" target=\"_self\">\u00e9viter de perdre la gouvernance<\/a><\/li>\n\n\n\n<li>Charge bureaucratique importante avant, pendant et apr\u00e8s la campagne<\/li>\n\n\n\n<li>Co\u00fbts de campagne et temps de pr\u00e9paration importants.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Le crowdfunding r\u00e9mun\u00e9r\u00e9 : comment \u00e7a marche ?<\/strong><\/h2>\n\n\n\n<p><\/p>\n\n\n\n<p class=\"translation-block\">Un bref r\u00e9sum\u00e9 du <a href=\"https:\/\/www.turbocrowd.it\/fr\/reward-crowdfunding\/\" target=\"_self\">fonctionnement du reward crowdfunding<\/a> : il s'agit d'une strat\u00e9gie de financement qui permet aux entreprises de lever des capitaux aupr\u00e8s de supporters int\u00e9ress\u00e9s par le d\u00e9veloppement d'un produit particulier en \u00e9change de r\u00e9compenses, connues sous le nom de \"r\u00e9compenses\". Ces r\u00e9compenses comprennent toujours le produit pour lequel le financement a \u00e9t\u00e9 collect\u00e9, mais aussi un privil\u00e8ge plus exclusif : des produits en \u00e9dition limit\u00e9e, des exp\u00e9riences uniques ou des personnalisations r\u00e9alis\u00e9es sp\u00e9cialement pour les supporters, ou encore des remerciements ou une reconnaissance publique.<\/p>\n\n\n\n<p>Il n'y a pas d'autre r\u00e9mun\u00e9ration que les r\u00e9compenses et le lien entre l'entreprise et les supporters prend fin officiellement apr\u00e8s la remise des r\u00e9compenses. Bien entendu, il est dans l'int\u00e9r\u00eat de l'entreprise de maintenir le lien avec les supporters m\u00eame apr\u00e8s la fin de la campagne, car il repr\u00e9sente un atout pour l'acquisition de nouveaux clients, la publicit\u00e9 et les futures lev\u00e9es de fonds.<\/p>\n\n\n\n<p class=\"translation-block\">En th\u00e9orie, le reward crowdfunding n'est pas limit\u00e9 aux <strong>entreprises qui fabriquent des produits<\/strong>, mais en pratique, il est beaucoup plus difficile pour ceux qui offrent des services. Pour un service, en effet, il est difficile de construire des r\u00e9compenses mat\u00e9rielles ou de fournir des r\u00e9compenses intangibles qui vont au-del\u00e0 de la simple remise, qui est plut\u00f4t banale et peu attrayante, car elle n'est pas exclusive.<\/p>\n\n\n\n<p class=\"translation-block\">Le processus pour <strong>faire une campagne de crowdfunding avec r\u00e9compense<\/strong> est tr\u00e8s simple :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Proposition de projet \u00e0 une plateforme, sans proc\u00e9dure de s\u00e9lection ou avec une proc\u00e9dure de s\u00e9lection tr\u00e8s large<\/li>\n\n\n\n<li>Pr\u00e9paration et lancement de la campagne<\/li>\n\n\n\n<li>En cas de succ\u00e8s, remise des r\u00e9compenses aux supporters.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Le crowdfunding r\u00e9mun\u00e9r\u00e9 : avantages et inconv\u00e9nients<\/strong><\/h2>\n\n\n\n<p><\/p>\n\n\n\n<p class=\"translation-block\">Les <strong>avantages du reward crowdfunding<\/strong> pour les entreprises :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Capacit\u00e9 \u00e0 lever des fonds sans vendre d'actions de l'entreprise ni contracter de dettes<\/li>\n\n\n\n<li class=\"translation-block\">Possibilit\u00e9 de tester le march\u00e9 et de <a href=\"https:\/\/www.turbocrowd.it\/fr\/crowdfunding-valider-lidee-dentreprise\/\" target=\"_self\">valider un produit<\/a> avant le lancement officiel, en obtenant un retour d'information direct de la part de clients potentiels.<\/li>\n\n\n\n<li class=\"translation-block\">Cr\u00e9ation d'une communaut\u00e9 d'utilisateurs pr\u00e9coces du produit<\/li>\n\n\n\n<li>R\u00e9duction des co\u00fbts et du temps de pr\u00e9paration de la campagne (mais tr\u00e8s variable en fonction du type de r\u00e9compense offert).<\/li>\n<\/ul>\n\n\n\n<p>Les principaux risques et inconv\u00e9nients sont les suivants :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Les lev\u00e9es de fonds sont g\u00e9n\u00e9ralement plus modestes que les autres instruments de financement (mais il existe aussi des campagnes de crowdfunding qui ont permis de r\u00e9colter des millions).<\/li>\n\n\n\n<li>Complexit\u00e9 de la logistique et de la production pour d\u00e9livrer les r\u00e9compenses promises, en particulier en cas de succ\u00e8s d\u00e9passant les attentes.<\/li>\n\n\n\n<li>Risque de r\u00e9putation sensible.<\/li>\n<\/ul>\n\n\n\n<div data-aos= \"slide-right\" data-aos-duration=\"400\" data-aos-delay=\"0\" data-aos-easing=\"ease\" data-aos-once=\"true\" class=\"wp-block-uagb-container uagb-block-1e0fbaf5 alignfull uagb-is-root-container\">\n<div style=\"margin-top:0;margin-bottom:0;height:8px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-bcf26494\"><h2 class=\"uagb-heading-text\"><strong>Vous souhaitez discuter directement avec nos experts en crowdfunding du sujet que vous lisez ?<\/strong><\/h2><\/div>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-1263b640\"><p class=\"uagb-heading-text\">Turbo Crowd peut vous r\u00e9v\u00e9ler toutes les ficelles du m\u00e9tier de crowdfunding, vous montrer les possibilit\u00e9s de collecte de capitaux qui s'offrent \u00e0 vous et vous fournir un soutien pratique pour mettre en place une campagne de crowdfunding r\u00e9ussie.<\/p><\/div>\n\n\n\n<div class=\"wp-block-uagb-buttons uagb-buttons__outer-wrap uagb-btn__medium-btn uagb-btn-tablet__default-btn uagb-btn-mobile__default-btn uagb-block-66b0de0d\"><div class=\"uagb-buttons__wrap uagb-buttons-layout-wrap\">\n<div class=\"wp-block-uagb-buttons-child uagb-buttons__outer-wrap uagb-block-adaecfd1 wp-block-button\"><div class=\"uagb-button__wrapper\"><a class=\"uagb-buttons-repeater wp-block-button__link\" aria-label=\"\" href=\"https:\/\/www.turbocrowd.it\/fr\/reserver-une-consultation-gratuite-sur-le-blog\/\" rel=\"follow noopener\" target=\"_self\" role=\"button\"><div class=\"uagb-button__link\">R\u00e9servez un appel vid\u00e9o GRATUIT !<\/div><\/a><\/div><\/div>\n<\/div><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>La comparaison : equity crowdfunding vs reward crowdfunding<\/strong><\/h2>\n\n\n\n<p><\/p>\n\n\n\n<p class=\"translation-block\">Nous disposons d\u00e9sormais de tous les \u00e9l\u00e9ments pour <strong>comparer l'equity crowdfunding et le reward crowdfunding<\/strong> et d\u00e9velopper un cadre utile pour comprendre quand l'une ou l'autre forme de lev\u00e9e de fonds est plus pratique.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><\/td><td><strong>Financement participatif (Equity Crowdfunding)<\/strong><\/td><td><strong>R\u00e9compense Crowdfunding<\/strong><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Objectif principal<\/strong><\/td><td>Financement de la croissance des entreprises<\/td><td>Financement de la r\u00e9alisation d'un produit ou d'un service (moins adapt\u00e9)<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Que re\u00e7oit l'investisseur\/soutien ?<\/strong><\/td><td class=\"translation-block\">Actions de la soci\u00e9t\u00e9 et <a href=\"https:\/\/www.turbocrowd.it\/fr\/recompenser-les-investisseurs\/\" target=\"_self\">r\u00e9compenses<\/a> tangibles ou (plus souvent) intangibles<\/td><td>R\u00e9compenses produit+mat\u00e9riel (ou mat\u00e9riel+exp\u00e9rientiel)<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>R\u00e8glement<\/strong><\/td><td>\u00c9lev\u00e9e, avec des obligations l\u00e9gales importantes<\/td><td>Minimum, avec obligation de fournir les r\u00e9compenses promises<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Montant moyen collect\u00e9<\/strong><\/td><td>Moyennement \u00e9lev\u00e9 (jusqu'\u00e0 des millions d'euros)<\/td><td>Faible-moyen (jusqu'\u00e0 quelques centaines de milliers, avec quelques exceptions)<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Calendrier<\/strong><\/td><td>Processus plus long et bureaucratique<\/td><td>Plus rapide et plus souple<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Communaut\u00e9 et marketing<\/strong><\/td><td>Id\u00e9al pour cr\u00e9er une communaut\u00e9 d'investisseurs, de clients, de t\u00e9moignages et un r\u00e9seau de diverses parties prenantes.<\/td><td>Id\u00e9al pour valider les produits et constituer un public d'adeptes pr\u00e9coces et de d\u00e9fenseurs de la marque.<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u00c9quit\u00e9 ou r\u00e9compense : que choisir ?<\/strong><\/h2>\n\n\n\n<p><\/p>\n\n\n\n<p class=\"translation-block\">En partant du principe que chaque entreprise est un microcosme \u00e0 part enti\u00e8re, avec ses propres caract\u00e9ristiques, et qu'elle doit \u00eatre \u00e9valu\u00e9e au cas par cas, on peut dresser une liste de lignes directrices \u00e0 utiliser pour <strong>choisir entre l'equity crowdfunding et le reward crowdfunding<\/strong>.<\/p>\n\n\n\n<p><strong>Choisissez l'equity crowdfunding si :<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Vous \u00eates une start-up qui a besoin d'une injection massive de capitaux pour se consolider et se d\u00e9velopper.<\/li>\n\n\n\n<li>Vous \u00eates une entreprise qui se trouve \u00e0 un tournant de son activit\u00e9, comme l'ouverture \u00e0 de nouveaux march\u00e9s ou le lancement de nouvelles lignes de produits\/services.<\/li>\n\n\n\n<li>Vous \u00eates une jeune entreprise qui a besoin d'entrer en contact avec des comp\u00e9tences et des connaissances professionnelles externes ou d'int\u00e9grer votre cha\u00eene d'approvisionnement afin de se d\u00e9velopper (gr\u00e2ce \u00e0 l'implication d'investisseurs strat\u00e9giques).<\/li>\n\n\n\n<li>Vous \u00eates une start-up qui a besoin de qualifier l'\u00e9valuation de sa valeur commerciale.<\/li>\n\n\n\n<li>Vous \u00eates une entreprise avec une structure facile \u00e0 g\u00e9rer et le soutien professionnel dont vous avez besoin pour l'administration de l'ouverture du capital.<\/li>\n\n\n\n<li>Vous \u00eates une entreprise dont les activit\u00e9s sont tr\u00e8s \u00e9volutives.<\/li>\n<\/ul>\n\n\n\n<p><strong>Choisissez le reward crowdfunding si :<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Vous \u00eates une entreprise qui fabrique des produits et vous devez lancer votre premier ou nouveau produit.<\/li>\n\n\n\n<li>Vous \u00eates une start-up qui a besoin de tester le march\u00e9 et de valider l'id\u00e9e du produit avant un investissement \u00e0 grande \u00e9chelle.<\/li>\n\n\n\n<li>Vous \u00eates une entreprise bien \u00e9tablie qui doit lancer une nouvelle ligne de produits, tester l'appr\u00e9ciation des clients et annoncer un changement de marque, un repositionnement ou une expansion de la marque.<\/li>\n\n\n\n<li>Vous \u00eates une entreprise qui a besoin de lever rapidement des fonds pour un projet de produit sp\u00e9cifique sans c\u00e9der d'actions.<\/li>\n\n\n\n<li class=\"translation-block\">Votre public cible est constitu\u00e9 de march\u00e9s de niche particuli\u00e8rement actifs en termes d'adoption pr\u00e9coce et de fandom.<\/li>\n\n\n\n<li>Vous \u00eates un artiste (de tout genre) et vous avez besoin d'\u00e9largir votre public.<\/li>\n<\/ul>\n\n\n\n<p class=\"translation-block\">En conclusion, nous pouvons dire que l'equity crowdfunding et le reward crowdfunding sont tous deux des outils puissants pour financer une entreprise, mais ils r\u00e9pondent \u00e0 des besoins diff\u00e9rents avec des solutions diff\u00e9rentes. Pour une comparaison plus approfondie, vous pouvez consulter nos articles avec <a href=\"https:\/\/www.turbocrowd.it\/fr\/exemples-de-crowdfunding-de-recompense\/\" target=\"_self\">exemples de campagnes de reward crowdfunding<\/a> et <a href=\"https:\/\/www.turbocrowd.it\/fr\/exemples-de-financement-participatif-equity-crowdfunding\/\" target=\"_self\">exemples de campagnes r\u00e9ussies d'equity crowdfunding<\/a>.<\/p>\n\n\n\n<div data-aos= \"slide-right\" data-aos-duration=\"400\" data-aos-delay=\"0\" data-aos-easing=\"ease\" data-aos-once=\"true\" class=\"wp-block-uagb-container uagb-block-1e0fbaf5 alignfull uagb-is-root-container\">\n<div style=\"margin-top:0;margin-bottom:0;height:8px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-bcf26494\"><h2 class=\"uagb-heading-text\"><strong><strong><strong><strong>Vous avez besoin d'aide pour pr\u00e9parer une campagne de crowdfunding r\u00e9ussie et rechercher des investisseurs potentiels pour votre projet ?<\/strong><\/strong><\/strong><\/strong><\/h2><\/div>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-1263b640\"><p class=\"uagb-heading-text\">Turbo Crowd peut vous accompagner tout au long du processus, de l'organisation de la pr\u00e9-foule \u00e0 la cl\u00f4ture de la collecte, en d\u00e9veloppant des strat\u00e9gies de marketing efficaces et innovantes pour promouvoir votre campagne de la meilleure fa\u00e7on possible.<\/p><\/div>\n\n\n\n<div class=\"wp-block-uagb-buttons uagb-buttons__outer-wrap uagb-btn__medium-btn uagb-btn-tablet__default-btn uagb-btn-mobile__default-btn uagb-block-66b0de0d\"><div class=\"uagb-buttons__wrap uagb-buttons-layout-wrap\">\n<div class=\"wp-block-uagb-buttons-child uagb-buttons__outer-wrap uagb-block-adaecfd1 wp-block-button\"><div class=\"uagb-button__wrapper\"><a class=\"uagb-buttons-repeater wp-block-button__link\" aria-label=\"\" href=\"https:\/\/www.turbocrowd.it\/fr\/reserver-une-consultation-gratuite-sur-le-blog\/\" rel=\"follow noopener\" target=\"_self\" role=\"button\"><div class=\"uagb-button__link\">R\u00e9servez un appel vid\u00e9o GRATUIT !<\/div><\/a><\/div><\/div>\n<\/div><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Une comparaison entre l'equity crowdfunding et le reward crowdfunding afin de fournir un guide pratique aux entreprises pour faire leur choix.<\/p>","protected":false},"author":16,"featured_media":9553,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[8],"tags":[202,97,179],"class_list":["post-9552","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-come-fare-crowdfunding","tag-come-raccogliere-capitali","tag-equity-crowdfunding-come-funziona","tag-reward-crowdfunding"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Equity crowdfunding vs reward crowdfunding: quale scegliere? | Turbo Crowd<\/title>\n<meta name=\"description\" content=\"Un confronto equity crowdfunding vs reward crowdfunding per fornire una guida pratica alle imprese per la scelta.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.turbocrowd.it\/fr\/equity-crowdfunding-ou-reward-crowdfunding\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Equity crowdfunding vs reward crowdfunding: quale scegliere? | Turbo Crowd\" \/>\n<meta property=\"og:description\" content=\"Un confronto equity crowdfunding vs reward crowdfunding per fornire una guida pratica alle imprese per la scelta.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.turbocrowd.it\/fr\/equity-crowdfunding-ou-reward-crowdfunding\/\" \/>\n<meta property=\"og:site_name\" content=\"Turbo Crowd\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/profile.php?id=100063968918578\" \/>\n<meta property=\"article:published_time\" content=\"2025-01-30T11:37:39+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-01-30T11:37:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.turbocrowd.it\/wp-content\/uploads\/2025\/01\/confused-6741161_1280-e1738237035431.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"606\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Francesca Bello\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Francesca Bello\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.turbocrowd.it\/equity-crowdfunding-o-reward-crowdfunding\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.turbocrowd.it\/equity-crowdfunding-o-reward-crowdfunding\/\"},\"author\":{\"name\":\"Francesca Bello\",\"@id\":\"https:\/\/www.turbocrowd.it\/fr\/#\/schema\/person\/c504882b6fa8fac7254de2625e1743e2\"},\"headline\":\"Equity crowdfunding vs reward crowdfunding: quale scegliere?\",\"datePublished\":\"2025-01-30T11:37:39+00:00\",\"dateModified\":\"2025-01-30T11:37:41+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.turbocrowd.it\/equity-crowdfunding-o-reward-crowdfunding\/\"},\"wordCount\":1346,\"publisher\":{\"@id\":\"https:\/\/www.turbocrowd.it\/fr\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.turbocrowd.it\/equity-crowdfunding-o-reward-crowdfunding\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.turbocrowd.it\/wp-content\/uploads\/2025\/01\/confused-6741161_1280-e1738237035431.png\",\"keywords\":[\"come raccogliere capitali\",\"equity crowdfunding come funziona\",\"reward crowdfunding\"],\"articleSection\":[\"Come fare crowdfunding\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.turbocrowd.it\/equity-crowdfunding-o-reward-crowdfunding\/\",\"url\":\"https:\/\/www.turbocrowd.it\/equity-crowdfunding-o-reward-crowdfunding\/\",\"name\":\"Equity crowdfunding vs reward crowdfunding: quale scegliere? | Turbo Crowd\",\"isPartOf\":{\"@id\":\"https:\/\/www.turbocrowd.it\/fr\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.turbocrowd.it\/equity-crowdfunding-o-reward-crowdfunding\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.turbocrowd.it\/equity-crowdfunding-o-reward-crowdfunding\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.turbocrowd.it\/wp-content\/uploads\/2025\/01\/confused-6741161_1280-e1738237035431.png\",\"datePublished\":\"2025-01-30T11:37:39+00:00\",\"dateModified\":\"2025-01-30T11:37:41+00:00\",\"description\":\"Un confronto equity crowdfunding vs reward crowdfunding per fornire una guida pratica alle imprese per la scelta.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.turbocrowd.it\/equity-crowdfunding-o-reward-crowdfunding\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.turbocrowd.it\/equity-crowdfunding-o-reward-crowdfunding\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/www.turbocrowd.it\/equity-crowdfunding-o-reward-crowdfunding\/#primaryimage\",\"url\":\"https:\/\/www.turbocrowd.it\/wp-content\/uploads\/2025\/01\/confused-6741161_1280-e1738237035431.png\",\"contentUrl\":\"https:\/\/www.turbocrowd.it\/wp-content\/uploads\/2025\/01\/confused-6741161_1280-e1738237035431.png\",\"width\":1280,\"height\":606,\"caption\":\"equity crowdfunding vs reward crowdfunding\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.turbocrowd.it\/equity-crowdfunding-o-reward-crowdfunding\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.turbocrowd.it\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Equity crowdfunding vs reward crowdfunding: quale scegliere?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.turbocrowd.it\/fr\/#website\",\"url\":\"https:\/\/www.turbocrowd.it\/fr\/\",\"name\":\"Turbo Crowd\",\"description\":\"Consulenza marketing per campagne crowdfunding\",\"publisher\":{\"@id\":\"https:\/\/www.turbocrowd.it\/fr\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.turbocrowd.it\/fr\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.turbocrowd.it\/fr\/#organization\",\"name\":\"Turbo Crowd\",\"url\":\"https:\/\/www.turbocrowd.it\/fr\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/www.turbocrowd.it\/fr\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.turbocrowd.it\/wp-content\/uploads\/2019\/12\/cropped-Logo-turbo-crowd-quadrato-1.png\",\"contentUrl\":\"https:\/\/www.turbocrowd.it\/wp-content\/uploads\/2019\/12\/cropped-Logo-turbo-crowd-quadrato-1.png\",\"width\":512,\"height\":512,\"caption\":\"Turbo Crowd\"},\"image\":{\"@id\":\"https:\/\/www.turbocrowd.it\/fr\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/profile.php?id=100063968918578\",\"https:\/\/www.linkedin.com\/company\/turbo-crowd\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.turbocrowd.it\/fr\/#\/schema\/person\/c504882b6fa8fac7254de2625e1743e2\",\"name\":\"Francesca Bello\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/www.turbocrowd.it\/fr\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/936a8f8e46f5f254bfb32ed8b6f0e38167ff069ca0e815be0c26982a3096a33e?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/936a8f8e46f5f254bfb32ed8b6f0e38167ff069ca0e815be0c26982a3096a33e?s=96&d=mm&r=g\",\"caption\":\"Francesca Bello\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Equity crowdfunding vs reward crowdfunding : lequel choisir ? | Turbo Crowd","description":"Une comparaison entre l'equity crowdfunding et le reward crowdfunding afin de fournir un guide pratique aux entreprises pour faire leur choix.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.turbocrowd.it\/fr\/equity-crowdfunding-ou-reward-crowdfunding\/","og_locale":"fr_FR","og_type":"article","og_title":"Equity crowdfunding vs reward crowdfunding: quale scegliere? | Turbo Crowd","og_description":"Un confronto equity crowdfunding vs reward crowdfunding per fornire una guida pratica alle imprese per la scelta.","og_url":"https:\/\/www.turbocrowd.it\/fr\/equity-crowdfunding-ou-reward-crowdfunding\/","og_site_name":"Turbo Crowd","article_publisher":"https:\/\/www.facebook.com\/profile.php?id=100063968918578","article_published_time":"2025-01-30T11:37:39+00:00","article_modified_time":"2025-01-30T11:37:41+00:00","og_image":[{"width":1280,"height":606,"url":"https:\/\/www.turbocrowd.it\/wp-content\/uploads\/2025\/01\/confused-6741161_1280-e1738237035431.png","type":"image\/png"}],"author":"Francesca Bello","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"Francesca Bello","Dur\u00e9e de lecture estim\u00e9e":"7 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.turbocrowd.it\/equity-crowdfunding-o-reward-crowdfunding\/#article","isPartOf":{"@id":"https:\/\/www.turbocrowd.it\/equity-crowdfunding-o-reward-crowdfunding\/"},"author":{"name":"Francesca Bello","@id":"https:\/\/www.turbocrowd.it\/fr\/#\/schema\/person\/c504882b6fa8fac7254de2625e1743e2"},"headline":"Equity crowdfunding vs reward crowdfunding: quale scegliere?","datePublished":"2025-01-30T11:37:39+00:00","dateModified":"2025-01-30T11:37:41+00:00","mainEntityOfPage":{"@id":"https:\/\/www.turbocrowd.it\/equity-crowdfunding-o-reward-crowdfunding\/"},"wordCount":1346,"publisher":{"@id":"https:\/\/www.turbocrowd.it\/fr\/#organization"},"image":{"@id":"https:\/\/www.turbocrowd.it\/equity-crowdfunding-o-reward-crowdfunding\/#primaryimage"},"thumbnailUrl":"https:\/\/www.turbocrowd.it\/wp-content\/uploads\/2025\/01\/confused-6741161_1280-e1738237035431.png","keywords":["come raccogliere capitali","equity crowdfunding come funziona","reward crowdfunding"],"articleSection":["Come fare crowdfunding"],"inLanguage":"fr-FR"},{"@type":"WebPage","@id":"https:\/\/www.turbocrowd.it\/equity-crowdfunding-o-reward-crowdfunding\/","url":"https:\/\/www.turbocrowd.it\/equity-crowdfunding-o-reward-crowdfunding\/","name":"Equity crowdfunding vs reward crowdfunding : lequel choisir ? | Turbo Crowd","isPartOf":{"@id":"https:\/\/www.turbocrowd.it\/fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.turbocrowd.it\/equity-crowdfunding-o-reward-crowdfunding\/#primaryimage"},"image":{"@id":"https:\/\/www.turbocrowd.it\/equity-crowdfunding-o-reward-crowdfunding\/#primaryimage"},"thumbnailUrl":"https:\/\/www.turbocrowd.it\/wp-content\/uploads\/2025\/01\/confused-6741161_1280-e1738237035431.png","datePublished":"2025-01-30T11:37:39+00:00","dateModified":"2025-01-30T11:37:41+00:00","description":"Une comparaison entre l'equity crowdfunding et le reward crowdfunding afin de fournir un guide pratique aux entreprises pour faire leur choix.","breadcrumb":{"@id":"https:\/\/www.turbocrowd.it\/equity-crowdfunding-o-reward-crowdfunding\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.turbocrowd.it\/equity-crowdfunding-o-reward-crowdfunding\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.turbocrowd.it\/equity-crowdfunding-o-reward-crowdfunding\/#primaryimage","url":"https:\/\/www.turbocrowd.it\/wp-content\/uploads\/2025\/01\/confused-6741161_1280-e1738237035431.png","contentUrl":"https:\/\/www.turbocrowd.it\/wp-content\/uploads\/2025\/01\/confused-6741161_1280-e1738237035431.png","width":1280,"height":606,"caption":"equity crowdfunding vs reward crowdfunding"},{"@type":"BreadcrumbList","@id":"https:\/\/www.turbocrowd.it\/equity-crowdfunding-o-reward-crowdfunding\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.turbocrowd.it\/"},{"@type":"ListItem","position":2,"name":"Equity crowdfunding vs reward crowdfunding: quale scegliere?"}]},{"@type":"WebSite","@id":"https:\/\/www.turbocrowd.it\/fr\/#website","url":"https:\/\/www.turbocrowd.it\/fr\/","name":"Foule turbo","description":"Conseil en marketing pour les campagnes de crowdfunding","publisher":{"@id":"https:\/\/www.turbocrowd.it\/fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.turbocrowd.it\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/www.turbocrowd.it\/fr\/#organization","name":"Foule turbo","url":"https:\/\/www.turbocrowd.it\/fr\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.turbocrowd.it\/fr\/#\/schema\/logo\/image\/","url":"https:\/\/www.turbocrowd.it\/wp-content\/uploads\/2019\/12\/cropped-Logo-turbo-crowd-quadrato-1.png","contentUrl":"https:\/\/www.turbocrowd.it\/wp-content\/uploads\/2019\/12\/cropped-Logo-turbo-crowd-quadrato-1.png","width":512,"height":512,"caption":"Turbo Crowd"},"image":{"@id":"https:\/\/www.turbocrowd.it\/fr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/profile.php?id=100063968918578","https:\/\/www.linkedin.com\/company\/turbo-crowd\/"]},{"@type":"Person","@id":"https:\/\/www.turbocrowd.it\/fr\/#\/schema\/person\/c504882b6fa8fac7254de2625e1743e2","name":"Francesca Bello","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.turbocrowd.it\/fr\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/936a8f8e46f5f254bfb32ed8b6f0e38167ff069ca0e815be0c26982a3096a33e?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/936a8f8e46f5f254bfb32ed8b6f0e38167ff069ca0e815be0c26982a3096a33e?s=96&d=mm&r=g","caption":"Francesca Bello"}}]}},"uagb_featured_image_src":{"full":["https:\/\/www.turbocrowd.it\/wp-content\/uploads\/2025\/01\/confused-6741161_1280-e1738237035431.png",1280,606,false],"thumbnail":["https:\/\/www.turbocrowd.it\/wp-content\/uploads\/2025\/01\/confused-6741161_1280-e1738237035431-150x150.png",150,150,true],"medium":["https:\/\/www.turbocrowd.it\/wp-content\/uploads\/2025\/01\/confused-6741161_1280-e1738237035431-300x142.png",300,142,true],"medium_large":["https:\/\/www.turbocrowd.it\/wp-content\/uploads\/2025\/01\/confused-6741161_1280-e1738237035431-768x364.png",768,364,true],"large":["https:\/\/www.turbocrowd.it\/wp-content\/uploads\/2025\/01\/confused-6741161_1280-e1738237035431-1024x485.png",1024,485,true],"1536x1536":["https:\/\/www.turbocrowd.it\/wp-content\/uploads\/2025\/01\/confused-6741161_1280-e1738237035431.png",1280,606,false],"2048x2048":["https:\/\/www.turbocrowd.it\/wp-content\/uploads\/2025\/01\/confused-6741161_1280-e1738237035431.png",1280,606,false],"trp-custom-language-flag":["https:\/\/www.turbocrowd.it\/wp-content\/uploads\/2025\/01\/confused-6741161_1280-e1738237035431-18x9.png",18,9,true]},"uagb_author_info":{"display_name":"Francesca Bello","author_link":"https:\/\/www.turbocrowd.it\/fr\/author\/fbelloturbocrowd-it\/"},"uagb_comment_info":0,"uagb_excerpt":"Un confronto equity crowdfunding vs reward crowdfunding per fornire una guida pratica alle imprese per la scelta.","_links":{"self":[{"href":"https:\/\/www.turbocrowd.it\/fr\/wp-json\/wp\/v2\/posts\/9552","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.turbocrowd.it\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.turbocrowd.it\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.turbocrowd.it\/fr\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/www.turbocrowd.it\/fr\/wp-json\/wp\/v2\/comments?post=9552"}],"version-history":[{"count":1,"href":"https:\/\/www.turbocrowd.it\/fr\/wp-json\/wp\/v2\/posts\/9552\/revisions"}],"predecessor-version":[{"id":9554,"href":"https:\/\/www.turbocrowd.it\/fr\/wp-json\/wp\/v2\/posts\/9552\/revisions\/9554"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.turbocrowd.it\/fr\/wp-json\/wp\/v2\/media\/9553"}],"wp:attachment":[{"href":"https:\/\/www.turbocrowd.it\/fr\/wp-json\/wp\/v2\/media?parent=9552"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.turbocrowd.it\/fr\/wp-json\/wp\/v2\/categories?post=9552"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.turbocrowd.it\/fr\/wp-json\/wp\/v2\/tags?post=9552"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}