Equity crowdfunding and "traditional" capital raising both aim to raise capital to grow, but they have some fundamental differences.
Crowdfunding is a powerful tool for validating a business idea because it combines capital raising and direct feedback from the market.
There are several alternative funding sources for startups that can offer greater flexibility and easier access than the banking channel.
Doing crowdfunding is a multifaceted and potentially beneficial opportunity for a business, but in order to truly take advantage of it, it is necessary to understand when the time is right to do crowdfunding.
Establishing the capital-raising goal for a crowdfunding campaign is a crucial step because it influences the perception of the project by potential backers and the ultimate success of the campaign.
Turbo Crowd is a marketing consulting firm specialized in crowdfunding. It provides strategic and practical support to companies that want to launch a crowdfunding campaign and need to build a marketing strategy to attract investors.
Let's start with the basics to fully understand crowdfunding: meaning, origins, types, advantages and disadvantages, psychological and financial dynamics.
Lending crowdfunding is a form of lending between individuals, in fact it is also called peer-to-peer lending or social lending. It allows you to disintermediate credit and apply for a loan online from a multitude of individuals, rather than going to a bank.
Crowdfunding has many strengths that can offer solutions to startup problems.
Once you find out how many and what types of crowdfunding exist, it can be difficult to figure out which one to choose to raise capital and grow your business.
