An accurate pre-money valuation before a financing round is most important for both the company itself and potential investors.
One of the main concerns of aspiring entrepreneurs grappling with launching a startup is capital. Finding funds becomes a real obsession, to the point that it risks making people forget other equally important aspects, such as validating the product or service you intend to propose. It is wise to always remember that it is useless to have mountains of capital at your disposal if there is no one willing to buy what you want to sell them.
Knowing how to patent a business idea can be useful not only and not so much to outsmart your opponents, but more so to have an extra gear in the search for funding and to obtain facilities and qualifications for your business.
Raising capital for a startup or company at any stage of development should not just be a tedious necessity to survive and grow, but part of a structured marketing and sales strategy.
The Lean Startup method was developed by American entrepreneur Eric Ries in 2008, but it is still extremely relevant because it helps startups abandon a failing approach that has remained deeply ingrained.
The evaluation of a startup is a major topic for investors, and as a result any startupper must master it if they want to find funding for their project and see their merits properly recognized.
The digital transition has revolutionised business management in a significant way, creating new opportunities for business growth and at the same time presenting new challenges.
Turbo Crowd is the first crowdfunding marketing consulting company and is a trademark owned by Italia Digitale SRL.
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