The press release is an effective tool for promoting one's crowdfunding campaign, which is based on the so-called principle of social proof.
An accurate pre-money valuation before a financing round is most important for both the company itself and potential investors.
The least efficient way to do crowdfunding capital raising is to consider it an extraordinary, tedious but necessary operation. The most efficient one is to make capital raising a business asset.
Affiliate marketing is a strategy for promoting a crowdfunding campaign beyond the company's circle of contacts.
Rewards are an essential tool for making investor research effective and efficient in all types of crowdfunding campaigns.
Il reward crowdfunding è uno strumento utile per costruire una comunità di persone appassionate al nostro prodotto/servizio, e di conseguenza per ampliare la platea dei clienti.
Doing an equity crowdfunding campaign means talking about themselves, that is, about the company, the project behind it, and the values that drive it. Crowdfunding, in fact, is first and foremost a marketing operation. Among the strategies one can adopt is what is known as "referral marketing", which is nothing more than a sophistication of the famous word-of-mouth mechanism.
The name Brewdog is linked to perhaps the world's most celebrated crowdfunding campaigns, which have become a veritable model for successful marketing strategy in equity crowdfunding and beyond.
Lindo is the project of startup Giacal Ltd. to provide professional home cleaning services, which conducted a successful equity crowdfunding campaign in late 2022.
Mosaico Spirits is an innovative startup that has patented a new gin production technique and ran a successful crowdfunding campaign in early 2023
Turbo Crowd is the first crowdfunding marketing consulting company and is a trademark owned by Italia Digitale SRL.
Headquarters: Via Monte Nero 82 – 20135 Milan, Italy
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